Athena’s original financial planning banner

Athena Financial · British Columbia & Ontario

Life Insurance

Give the people who depend on you a little more peace of mind. We help you understand your options and choose protection around your family’s needs.

Book my complimentary assessment
5.0 · 100 Google reviews

20-minute introductory call · No charge · No obligation

Athena illustration of a family enjoying financial peace of mind

Start with what matters to you

Your next decision.
A clearer direction.

We handcraft customized solutions tailored to each client. Which priority would you bring to our first conversation?

Your starting point: Protect my family’s income

Let’s talk about it

Understand your options

Good questions. Thoughtful answers.

How much coverage does my family need?

Consider debts, ongoing living expenses, education goals, and the income your family would lose. Existing savings and coverage help determine the gap.

The right choice depends on your income, family, and goals. We’ll look at your whole picture, not just one account.

You don’t have to figure it out alone.

5.0 · 100 Google reviews
Talk to an advisor

Financial Empowerment in 3 Easy Steps

Our process
  1. 01
    Meet & Greet

    Meet & Greet

    We learn about your financial habits, your goals, and what matters most to you.

    Start with a complimentary conversation

  2. 02
    Solutions Meeting

    Solutions Meeting

    We handcraft a personalized financial plan, with clear recommendations and strategies.

    Understand your options and next steps

  3. 03
    Wealth And Maintenance

    Wealth And Maintenance

    We implement your plan and stay connected as your work, family, and priorities change.

    Keep your plan moving with your life

Real people. Real experiences.

Confidence starts with trust.

5.0 · 100 Google reviews
“HIGHLY RECOMMENDED! I've been working with Athena Financial for a few years now and the shape of my finances has never been better. Ken and his team are knowledgeable, responsive, and easy to partner with. As a beginner investor back when I started, I felt I had a lot to learn but Ken was great about breaking down concepts to make things easy to understand.”
Jessica Tam
“Ken and his team is AMAZING !! I been working with them since 2019 and it's still going . Very easy team of people to work with and very responsive to my questions . I highly recommend them !!”
Christina Ng
“Ken always goes above and beyond to help you get your money invested the right way. Amazing experience as 5 year client.”
Brock Glasgow
Meet Ken, your financial advisor

Before we meet

A few things
you may be wondering.

What is Whole Life Insurance in Ontario and British Columbia?

Whole Life Insurance is a permanent life insurance policy that provides guaranteed lifelong coverage, a guaranteed death benefit, and a cash value component that grows tax-deferred over time. In Ontario and British Columbia, professionals and incorporated business owners use it to protect their families, build wealth, and create a tax-efficient estate transfer strategy.

How is Whole Life Insurance different from Term Life Insurance?

Term Life Insurance provides coverage for a fixed period and has no cash value. Whole Life Insurance is permanent, never expires, builds guaranteed cash value over time, and has level premiums that never increase. For professionals in Ontario and British Columbia with long-term wealth and estate planning goals, Whole Life Insurance offers advantages that term simply cannot match.

Can I use Whole Life Insurance as an investment?

Whole Life Insurance is not a replacement for traditional investments, but the cash value component grows tax-deferred and can be accessed through policy loans without triggering a taxable event. For incorporated professionals in Ontario and British Columbia, it is a powerful complement to their existing investment and corporate financial strategy.

Who should consider Whole Life Insurance?

Whole Life Insurance is ideal for professionals and incorporated business owners in Ontario and British Columbia who want permanent, lifelong protection, a tax-sheltered savings component, and a guaranteed estate transfer — without the uncertainty of term renewals or future insurability concerns.

Does Athena Financial serve clients across BC and Ontario?

Yes. We serve professionals and business owners throughout British Columbia — including Vancouver, Richmond, Burnaby, Surrey, Kelowna, and Victoria — and across Ontario, including Toronto, Mississauga, Ottawa, Hamilton, London, and Kitchener-Waterloo. Both in-person and virtual consultations are available.

Your next chapter starts here

Let’s make your money work harder for you.

Bring the question on your mind. Your first conversation is complimentary, with no obligation.

5.0 · 100 Google reviews

Complimentary 20-minute call · No obligation

“Ken and his team are knowledgeable, responsive, and easy to partner with.”
Jessica Tam · Client review excerpt